Ep. 09: Branding, Employee Ownership and Communications with Daire Hearne, Make
Welcome to the latest episode of Marketing In Times of Crisis. I’m your host Ayo Abbas, a built environment marketing consultant. Today my guest is Daire Hearne who head ups the global communications team at architectural firm Make.
Key takeaways
Reflection on Make’s approach to communications – and why it’s about sharing engaging stories and being consistent.
The one Make ethos and camaraderie – and how that helped them to band together during lockdown
The important role that being an Employee Owned Trust plays in the practice and how that influences all that they do
That we all now need to be thinking about going Digital First and that we all still have a lot to learn to achieve this.
Resources
The Architecture Drawing Prize
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Recorded on Monday September 28 2020.
