Today's guests are someone I've known for years from when she worked at Foster and Partners and I was at Arup, fellow Marketing Consultant Susie Lober and one of her clients' Graham Handley who runs his own practice in Cambridge.
It's an interesting fun chat that I really enjoyed and I hope you do too.
Key takeaways
Marketing is all about relationships and making human connections. Make sure you keep in touch and don't be afraid to pick up the phone.
Word of Mouth and your digital presence are important, once you start, make sure you keep everything current.
Be yourself and do marketing that represents what's important to you (pancakes, books etc :). It'll resonate with your clients too.
Resources
Graham Handley Architects
Abbas Marketing website
Lober Marketing
Recorded on Friday 15 January 2021.
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