Advice for sole founders and small practices
Sole founder advisory service.
What.
Businesses are constantly evolving, and sometimes it helps to have someone to bounce ideas around with who has been there seen it and done it! As marketing is so subjective and unlike engineering, there isn’t always a definitive answer, so it can be hard to know the right approach to take. It’s hardly surprising that so many founders fall into ‘analysis paralysis’ where you’re in a state of overwhelm so your only option is to do nothing.
In an advisory session, I will work with you to figure out the right approach to address your particular challenge, and we will talk through potential options, including advantages and disadvantages and agree the best course of action for you.
Who for.
Excusively for Sole founders, consultants/coaches and small practices.
Each advisory session is designed and tailored to you. We will touch base beforehand so that I get to know your key challenge, and I’ll ask you to send across any information that will help us to prepare. You’ll have access to the recording for a month and the slides used.
In your sole founder advisory session, you’ll get the benefit of my 24+ years of marketing experience, and I’ll share knowledge, systems and approaches that I’ve used in my work.
The discussions tend to centre on overcoming a particular challenge or problem. Many practice founders and leaders have said it’s been great to have a safe sounding board with an experienced marketer who is laser focused on solving problems quickly and getting you the success you
Potential challenges: Newsletter or podcast set up, messaging, targeting and positioning shifts, one campaign review and much more. Get in touch about your challenge.
Format: One hour online ‘power-hour’ advisory session
Deliverables: Next steps brief write-up and session recording
Advisory session.
How.
Book.
Use the calendar below to book your date and one-hour session. I will then be in touch to set up an initial briefing call before your full session.
Briefing call.
Short complimentary call where I hear about you and your challenges. We can then talk through what you want to achieve with your one-hour session.
Advisory session.
One hour online session where we will talk through your challenge and potential ways to solve it and your preferred course of action.
Write-up.
I will share a brief write up of the main course of action agreed, any tools discussed and a recording of the call so you are ready to implement.
Alfonso Padro, Founder, ATPA Architects
“Smaller practices have to be nimble to be able to compete with larger firms, and Ayo gets that and most importantly knows the tools and up-to-date strategies we can make use of to get there”
About Ayo.
As a highly skilled generalist marketer with 24+ years’ experience, including the last four running my own business, I understand the challenges business owners, like you, are facing. My experience is largely drawn from delivering B2B marketing services, and I have represented major construction and professional services firms including Arup, Mace, Ramboll and many more.
My roles often centre on helping businesses to sell to local and national Government and a host of private and public sector clients in a targeted, pragmatic way. I love working with business owners who are passionate about what they do and aren’t afraid to challenge the status quo. Find out more about me here.